WELCOME TO THE SOAS BLOG!
Based in San Diego, SOAS Racing is a new line of women's triathlon clothing. Phonetically named for the long core muscle so important to athletic performance, SOAS is dedicated to creating high-quality, functional and stylish outfits for female endurance athletes. I’m Kebby, and along with my friend, training buddy and business partner, Stephanie, we will be using this blog to keep everyone up to speed on the activities and adventures of SOAS.
I suppose one of the first things we should do is tell you why we started the company. Steph and I both love endurance sports. Most weekends will find us out on an eight hour ride through the Southern California mountains. With all the miles and hours put into training, we've learned some valuable lessons.
Such as:
• where things start to chafe
• whether a tank with a shelf bra will need "double bagging" with a sports bra underneath
• why it is hard to stash gels, salt tabs, chapsticks and keys without losing something or each
item jangling around
Due to these issues, we were never perfectly happy with the clothes available to us - either functionally or aesthetically. Especially since Steph can't stomach the thought of a generic pink top with black bike shorts (but then again Steph isn't known to mince words).
One evening after a good bit of wine (hey, antioxidants...very good for the skin!), we decided we could make our own clothes that performed better and were more attractive.
Thus, Soas was born.
We are ready with our first line of coordinated triathlon kits.
And we are so excited you are here to join us for what we hope is an amazing journey.
Stay tuned. Be safe. Train smart. And of course... drink wine!
I suppose one of the first things we should do is tell you why we started the company. Steph and I both love endurance sports. Most weekends will find us out on an eight hour ride through the Southern California mountains. With all the miles and hours put into training, we've learned some valuable lessons.
Such as:
• where things start to chafe
• whether a tank with a shelf bra will need "double bagging" with a sports bra underneath
• why it is hard to stash gels, salt tabs, chapsticks and keys without losing something or each
item jangling around
Due to these issues, we were never perfectly happy with the clothes available to us - either functionally or aesthetically. Especially since Steph can't stomach the thought of a generic pink top with black bike shorts (but then again Steph isn't known to mince words).
One evening after a good bit of wine (hey, antioxidants...very good for the skin!), we decided we could make our own clothes that performed better and were more attractive.
Thus, Soas was born.
We are ready with our first line of coordinated triathlon kits.
And we are so excited you are here to join us for what we hope is an amazing journey.
Stay tuned. Be safe. Train smart. And of course... drink wine!
I love the caption "what you get after too much chafing and a few bottles of wine". Priceless. I absolutely love your brand, and I found the phone conversation with Kebby today incredibly amazing! She made me feel even more enthusiastic about the brand! Cannot wait to wear my new gear for the Augusta Half Ironman next sunday! You guys rock.
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